Author: Dayne Smith

Farm Branding Strategy in New Zealand. How Mainland Products Reframed its Market

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Brand Discovery, Brand Promise, Case Study Proof Posts

Turning an Operational Brand Into a Market Strategy Farm Branding Strategy in New…
Farm Branding NZ: Climb the Awareness Ladder

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Authority Insights, Brand Discovery, Brand Identity, Brand Promise

Farm Branding NZ Is More Than Inputs and Outputs Farmers are brilliant at…
Law Firm Brand Strategy: Two Lawyers, One Identity in One Session

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Brand Discovery, Brand Promise, Case Study Proof Posts

The Challenge Law Firm Brand Strategy: The Session. Two partners launched a legal…
Brand Strategy Session: Collaboration as a Tool

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Authority Insights, Brand Discovery, Brand Promise

Why Collaboration Shapes a Brand Strategy Session Collaboration is more than a buzzword.…
Personal Branding Strategy for Real Estate Agents: A Case of Collaboration

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Brand Promise, Case Study Proof Posts

Collaboration in Personal Branding Strategy for Real Estate Agents Prospecting calls. Social posts.…
Collaboration in Personal Branding Strategy for Real Estate Agents

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Authority Insights, Brand Experience, Brand Planning, Brand Promise

Personal Branding Strategy for Real Estate Agents Personal branding strategy for real estate…
BLIS Brand Strategy: Translating Science into Market Growth

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Brand Promise, Case Study Proof Posts

The Challenge — Why BLIS Needed Brand Strategy BLIS Technologies had world-class probiotic…
Brilliant Science Is Not the Same as a Market-Ready Business

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Authority Insights, Brand Experience, Brand Identity, Brand Promise

From Lab to Market. Brand Strategy for Biotech Founders Brilliant science is not…