Tag: Promotional
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Luxury Jewellery Social Media Campaign: Caroline de Benoist Case Study
Social Media Marketing Strategy for Caroline de Benoist Jewellery Client: Caroline de Benoist JewelleryProject: Development of a social media marketing strategy to promote luxury jewellery in targeted EMEA regions.Timeline rollout: 1-year strategy Overview Caroline de Benoist Jewellery, a brand founded by a former Parisian luxury legal professional, sought to expand its market reach across specific…
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Tourism and Cultural Branding Case Study: Waitaki District Council Development Board, NZ
Waitaki District Council Development Board NZ: Tourism and Cultural Branding for Visit Oamaru, Blue Penguin Colony, Waitaki Libraries, and Oamaru Opera House. Client: Waitaki District Council Development Board, NZDuration: 9 months Overview Flying Lizard was awarded the tender to develop brand identities for two significant tourism initiatives, and supply template materials for entertainment and libraries…
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Project 4GUYS: A Comprehensive 12-Month Brand and Marketing Transformation
Driving Transformation: Inside Project 4GUYS’ Brand and Marketing Evolution Client: 4Guys Autobarn, Hamilton, NZDuration: 12 months Overview Project 4GUYS was a transformative 12-month initiative aimed at enhancing sales, strengthening the brand, and future-proofing the business while optimizing advertising expenditures. Dayne Smith (Flying Lizard) collaborated closely with Monte and his team to ensure the project’s successful…
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Otago Stadium: Branding and Marketing Collateral for Investor Engagement
Building a Legacy Through Strategic Branding Client: The Marketing Bureau, on behalf of the Carisbrook Stadium TrustDuration: Project-based Overview The Carisbrook Stadium Trust engaged The Marketing Bureau to lead a marketing campaign aimed at securing investor funding for the construction of Otago Stadium. The campaign required branding and advertising collateral to promote seating investment packages.…
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Driving Growth at Tonic Bar
Strategic Marketing and Event-Driven Engagement Grows Turnover by 25% Client: Tonic BarDuration: 12 months Overview Tonic Bar, a venue specializing in New Zealand and International craft beers, sought to revamp its marketing strategy to grow brand awareness and increase customer footfall. Vicki and Francis Fitzpatrick, proprietors of Tonic Bar, enlisted the expertise of Flying Lizard…